NIKE Greatness | The Work | Production Company | Creative Services | ManaMedia
Green Park, London, UK. 29th July 2012. Nike use a 'sports' theme to coincide with the London 2012 Olympics. Accused of 'ambush' marketing the adverts were deemed not to have infringed their
Olympics: Nike aims to cash in on 2012 | Advertising | The Guardian
Nike gets clever in latest example of Olympic ambush marketing - Portland Business Journal
Not an Official Sponsor, Nike Still Gets More Attention Than Adidas at Olympics - Bloomberg
W+K London | 'quite good in bits': a review of 2012 at wieden + kennedy London
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London 2012: Nike's Volt shoes capture marketing gold | The Star
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Nike Find Your Greatness - quanpayne
W+K London | new Nike campaign: how will you #makeitcount in 2012?
Nike 2012 Olympic Campaign Visuals - GC on Behance
How Nike outplayed Adidas in London Olympics 2012 | Nike vs Adidas | Business Case Studies - YouTube
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
Nike Find Your Greatness - 2012 London Olympics Commercial - YouTube
NIKE Greatness | The Work | Production Company | Creative Services | ManaMedia
Nike Volt Running Shoes Score Big at the 2012 London Summer Olympics | Running Shoes Guru
Case study: Branding strategies at London Olympics - BusinessToday - Issue Date: Sep 29, 2013
Nike "Find Your Greatness" - Ape to Gentleman
Nike takes marketing gold with neon-yellow shoes
Nike Exploited Loopholes to Take Advantage of 2012 Olympic Games | Introduction to Mass Media
Ambushing the Olympics in Swoosh: Lessons from Nike's 2012 campaign
Nike Find Your Greatness - quanpayne
NIKE Greatness | The Work | Production Company | Creative Services | ManaMedia
nike's ambush marketing at the london 2012 games through the use of colour
